Banza
Bring back pasta night.
Pasta is delicious, and chickpeas are nourishing. Banza decided to give you the best of both worlds: a pasta that’s gluten free, high in protein and as comforting as traditional pasta. In this grocery aisle, shoppers stick close to their comfort zone. We created a brand that fearlessly stands out from among the competition.
Their fans agree–chickpeas have never looked (or tasted) so good.
Behold, the small but mighty chickpea. High in protein and big on taste, it gives Banza that magic touch.
Behold, the small but mighty chickpea. High in protein and big on taste, it gives Banza that magic touch.
In a sea of blue boxes, Banza needed a brand that showed consumers they were offering up something new.
Banza needed to stand out in an aisle of traditionally blue pasta boxes. So we made it shout.
In a sea of blue boxes, Banza needed a brand that showed consumers they were offering up something new.
Our bold and energetic approach to apparel spreads the message of chickpea power far and wide.
Carrying the energy of the brand through fun pieces of swag, we spread the message of the chickpea far and wide.
Our bold and energetic approach to apparel spreads the message of chickpea power far and wide.
With an expanding range of products, Banza has become a pantry staple for many households. We’re excited to see how the brand continues to develop and grow.
We're excited to see where the brand will go from here. The options are limitless. Anything is pasta bowl.
We're excited to see where the brand will go from here. The options are limitless, anything is pasta bowl.
How We Helped:
Strategy
Branding
Packaging
Art Direction
Social Media Content
Animation
Apparel
Photo Styling
Who Helped Us:
Case Study Photography:
Evan Robinson
Next Project: Morris Kitchen
Next Project : Banza
